Case Study 4: “Globalization and Corporate Citizenship”


Case Study 4; “Globalization and Corporate Citizenship”

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“Globalization and Corporate Citizenship” Please respond to the following:

  • Congratulations! You have been appointed as a new product manager with Samsung and have been tasked to introduce the latest smartphone in a new country. Choose and research a country other than the United States, and then formulate a plan to effectively integrate this product from a global and social standpoint. Speculate on the major challenges and opportunities you anticipate facing in this role.

 

                                                             

Case Study 5

“Business and Government Relations” Please respond to the following:

  • Discuss the main reasons why a business should or should not be involved in political discussions or take a political stand. Use terms found in Chapter 9 to demonstrate your understanding of the material.

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