Category Archives: Capstone project

Buy your Research Paper Online-ENGR 381 Contemporary Issue Assignment


Buy your Research Paper Online-ENGR 381 Contemporary Issue Assignment

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ENGR 381 Contemporary Issue Assignment
Review and Reflection on Hydraulic Fracturing
DUE DATE: 15th December
Thermodynamics is fundamentally a subject about energy, which affects our lives in many
different ways. The availability of energy impacts our lifestyle, environment, economy, and
health. One of the primary controversial current topics related to energy is hydraulic fracturing.
Our contemporary issue project this semester will focus on hydraulic fracturing, which is a
controversial technique for harvesting natural gas (and other hydrocarbons) from the earth. This
project has two parts, the first being related to objective aspects of hydraulic fracturing and the
second being subjective to yourself and your own values. The final product of this project will
be a formal written report. The breakdown for the report will be as follows:
1. Part 1: An overview of hydraulic fracturing (or fracking) (2-3 pages, 12 point font, single
spacing)
a. A technical description of fracking
b. An overview of benefits, potential and realized
c. An overview of drawbacks, potential and realized
d. What biases do you detect?
e. Are there discrepancies in your resources?
2. Part 2: Your view on hydraulic fracturing (1-2 pages, 12 point font, single spacing)
a. Evaluate this technology from your personal perspective
b. Engage your values and beliefs as well as engineering ethics and virtues
c. Being as realistic as you can, what is your final recommendation regarding this
technology? Try to be convincing.
This project will require the gathering of information from a variety of sources. You should
include at least one from each of the following:
1. Documentary films
2. Mainstream newpaper articles
3. Blogs/editorial websites
4. Scientific articles
5. Editorials/articles/position statements from engineering societies (e.g. ASME, AIAA,
ACS, etc.)
6. Business magazines
Look for bias (implicit or explicit), and comment on it in your writing. Cite your research
materials throughout your report. Find your own references; I don’t expect to see the same set of
references for any two reports. Give proper citation to any figures used from your sources. See
the included materials on engineering ethics and virtues, and cite these as you make your
arguments in part 2.
Grading criterion: Quality of writing (including the use of citations) (25%), completeness of
background in part 1 (25%), articulation of your point of view in part 2 including citations to
ethics/virtue references (20%), persuasiveness (15%), effective use of figures (15%).
See attached documents on engineering ethics and virtues.

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324 Assignment Two: E-mail with Memo 1(00 points)


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1324 Assignment Two: E-mail with Memo 1(00 points)

Due date: . Submit in Canvas. Emailed assignments will not be

accepted. No revisions. See sample memo on p. 137.

Parts One and Two must be completed and submitted in ONE file or the assignment will be

considered incomplete and the student will receive an “E” grade (0 points).

PART ONE: (10 points)

Compose an e-mail message (in a Word or Rich text format for submission in Canvas)

announcing an attached memo. Mention briefly your purpose for writing and forecast the

memo’s content. Pay close attention to your choice of words and tone of voice. Be sure to mimic

e-mail format by opening an e-mail browser or using the Kolin textbook. Be sure to include a

casual greeting and a closing line. Construct a name and title for you and the company.

PART TWO: (90 points)

  1. Rewritaen d redesigthne memo (on page 2 of this document) following proper format,

content, tonality, and etiquette for writing memos as outlined in the Kolin textbook.

  1. Using a fictitious job title and company name, compose the memo to All Managers from you.
  2. Analyze the memo to ensure you comprehend the information needed in your rewrite.
  3. Compose in standard memo format. Descriptive headings are required.
  4. Use organizational markers, effective document design strategies, and the C.R.A.P.

principles as appropriate.

  1. Avoid using the exact phraseology as the o. rTihgei nmaeml oa uist uhnoorrganized,

angry, difficult to follow, and full of redundancies and errors. In addition, there is no contact

information.

  1. Notice the ALL CAPS, and the numbered list that is not structurally parallel.
  2. Use a professional tone and build goodwill so that employees might be inspired to right their

wrongs.

  1. Adopt the “you attitude” by imagining yourself as a recipient of the memo.
  2. Take the liberty to be professionally creative.

2

Memo

From: XXXXXX

To: DL_ALL_MANAGERS;

Subject:MANAGEMENT DIRECTIVE: Week #10_01: Fix it or changes will be made

Importance: High

To the KC_based managers:

I have gone over the top. I have been making this point for over one year.

We are getting less than 40 hours of work from a large number of our KC-based EMPLOYEES.

The parking lot is sparsely used at 8AM; likewise at 5PM. As managers — you either do not

know what your EMPLOYEES are doing; or YOU do not CARE. You have created expectations

on the work effort which allowed this to happen inside Green Inc., creating a very unhealthy

environment. In either case, you have a problem and you will fix it or I will replace you.

NEVER in my career have I allowed a team which worked for me to think they had a 40 hour

job. I have allowed YOU to create a culture which is permitting this. NO LONGER.

At the end of next week, I am plan to implement the following:

  1. Closing of Associate Center to EMPLOYEES from 7:30AM to 6:30PM.
  2. Implementing a hiring freeze for all KC based positions. It will require Cabinet approval to

hire someone into a KC based team. I chair our Cabinet.

  1. Implementing a time clock system, requiring EMPLOYEES to ‘punch in’ and ‘punch out’ to

work. Any unapproved absences will be charged to the EMPLOYEES vacation.

  1. We passed a Stock Purchase Program, allowing for the EMPLOYEE to purchase Green Inc.,

stock at a 15% discount, at Friday’s BOD meeting. Hell will freeze over before this CEO

implements ANOTHER EMPLOYEE benefit in this Culture.

  1. Implement a 5% reduction of staff in KC.
  2. I am tabling the promotions until I am convinced that the ones being promoted are the

solution, not the problem. If you are the problem, pack you bags.

I think this parental type action SUCKS. However, what you are doing, as managers, with this

company makes me SICK. It makes sick to have to write this directive.

I know I am painting with a broad brush and the majority of the KC based associates are hard

working, committed to Green, Inc., success and committed to transforming health care. I know

the parking lot is not a great measurement for ‘effort’. I know that ‘results’ is what counts, not

‘effort’. But I am through with the debate.

We have a big vision. It will require a big effort. Too many in KC are not making the effort.

I want to hear from you. If you think I am wrong with any of this, please state your case. If you

have some ideas on how to fix this problem, let me hear those. I am very curious how you think

we got here. If you know team members who are the problem, let me know. Please include

(copy) Lisa in all of your replies.

3

I STRONGLY suggest that you call some 7AM, 6PM and Saturday AM team meetings with the

EMPLOYEES who work directly for you. Discuss this serious issue with your team. I suggest

that you call your first meeting — tonight. Something is going to change.

I am giving you two weeks to fix this. My measurement will be the parking lot: it should be

substantially full at 7:30 AM and 6:30 PM. The pizza man should show up at 7:30 PM to feed

the starving teams working late. The lot should be half full on Saturday mornings. We have a lot

of work to do. If you do not have enough to keep your teams busy, let me know immediately.

Folks this is a management problem, not an EMPLOYEE problem. Congratulations, you are

management. You have the responsibility for our EMPLOYEES. I will hold you accountable.

You have allowed this to get to this state. You have two weeks. Tick, tock

XXXX …..

Chairman & Chief Executive Officer

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Marketing 228 – Brand Management: Pepsi Kendall Jenner Commercial Analysis


Marketing 228 – Brand Management

Case 1 (Individual)

Pepsi Kendall Jenner Commercial Analysis

100 marks – 15% of Final Grade

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In Spring of 2017, Pepsi pulled one of its ads featuring model Kendall Jenner as a protester who hands a can of Pepsi to a police officer facing a crowd of demonstrators.

The ad drew sharp criticism because it was accused of trivializing and mimicking imagery from protests for social justice causes that took place throughout the USA.

 

 

 

  1. Identify what Pepsi was trying to achieve from a branding stand point with this ad and why. (25 marks)

 

  1. Identify and describe what you believe the problem was with this ad and why it failed horribly. (25 marks)

 

  1. Identify and describe Pepsi’s brand personality and how this ad hurt it? (25 marks)

 

  1. How can the Pepsi brand recover from this blunder? What strategies and actions would you recommend that they consider? (25 marks)

 

Details

  • 6 pages total (including one cover page and reference page)
  • Report reference page(s) must utilize formal APA formatting (don’t forget about including those supporting in-text citations too!).
  • Please recognize that your report WILL BE assessed through the Turn-it-In feature on e-Centennial once submitted. Words that are NOT your own, must be cited.
  • Your report must utilize a font size of no less than 12, and no greater than 14 and is double spaced.
  • You will not be allocated marks for format, grammar, spelling or proper citations. However, you will lose marks if any of these are incorrect.  If your references are not in APA format you will be deducted 10 marks.  If your formatting is incorrect or your grammar / spelling are poor you will be deducted up to 10 marks.

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Buy Professional Capstone Project


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Why do you buy proposals and projects from our agency whose writing services are affordable? A large number of students have believed in the adage; very affordable services have poor quality. Thus these students firmly believe that websites dealing with writing custom papers whose charges or prices are high provide professional help on custom paper writing.

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Students from USA, UK, Australia, Canada, Singapore, Saudi Arabia and Malaysia, who are looking to hire professional writers of the capstone projects simply need to visit our website. It is realistic that most students do not like writing capstone projects since they are quite challenging and time-consuming. However, all students have to write this paper to qualify for the degree award. To reduce this unnecessary burden, we encourage all students to purchase professionally written custom capstone projects by our premium writers.

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