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Proposal on The impact of pharmaceutical marketing on healthcare cost
The proposal must include the following three sections (chapters):
I. Introduction: This section includes the following: (1) statement of the research problem (purpose of the capstone research project), (2) specific testable research hypotheses or questions which will be addressed in the project, 3) a brief but comprehensive review of related literature which supports the importance/significance of the project (4) a clear statement of the potential contribution of the project to health care management knowledge and practice. [Approximately 10 pages]
II. Methods: This section includes a detailed description of the research methods that will be employed in your capstone project. The following areas must be addressed: (1) population and sample including the sample selection criteria, (2) study design, (3) data sources, (4) methods of data collection, (5) study variables (e.g., independent and dependent variables) specified in operational terms, (6) analytic methods to be used (make sure to identify the specific statistical procedures and discuss their appropriateness). [Approximately 10 pages]
III. Findings & Discussion: This section includes the key findings of your capstone project and appropriate managerial and policy recommendations. The following must be addressed: (1) a detailed description of the key findings of your capstone project, (2) managerial and policy implications of your key findings, and (3) limitations of your capstone project and future managerial and policy recommendations. [Approximately 10 pages]
A list of references must be included at the end. You are required to include at least 10 references from peer-reviewed research journals, using the “APA” style. You may use citations from trade journals, web sites, or other published or unpublished sources to supplement, but not replace, the minimum 10 peer-reviewed journal citations.
Please note the cover and refernce pages are not including of the number of pages.
Proposal Writing: Ccapital investment plan prosal
|Subject or discipline:||Finance|
|Number of sources:||4|
|Provide digital sources used:||No|
|# of pages:||0|
|# of words:||0|
|# of slides:||ppt icon 8|
|# of charts:||0|
|Comments from Support Team:||The company chosen in week one was John Hopkins Hospital so this is the company the proposal has to be about…thanks|
For your Final Project, you will create a capital investment plan proposal utilizing the health care business you selected in Week One as well as the answers to the Basic Information questions. Refer to the websites for Sample Business Plans. Create a capital investment plan proposal for your health care company that includes the following sections:
Executive Summary: This section is a concise, one- to two-page/slide summary of a business report. It restates the purpose of the report, highlights the major points of the report, and describes any results, conclusions, or recommendations from the report.
Service and/or Equipment Description: This section should be at least one page/slide. Describe the service or equipment suggested in the business proposal and the reasons why this is socially and politically beneficial for the community in meeting consumer demands.
Establishing the Team: This section should be at least one page/slide and include a chart that illustrates the structure of the capital investment team. In addition, provide a summary of your team (background, responsibilities, etc.).
Key Strategic Goals: This section should be at least one page and include specific funding sources for the capital investment.
Financial Analysis: Projected income statement and types of assumptions made to compute the figures.
Typical income statement assumption information requirements. Initial investment
What types of revenue will be generated from the capital investment? Will insurance reimburse? If so, discuss the impact of the various reimbursements (e.g., Medicare, Medicaid, private, or self-pay).
How many services will be offered to produce the revenue (by month)? Look at patient days.
How much labor will be required (FTEs)?
What will the labor cost?
How many (and what types of) supplies and/or devices will be required to offer the service?
What will the supplies, drugs, and/or devices cost?
How much space will be required? Are renovation costs involved?
What will the required space occupancy cost?
What is the life of the equipment (if applicable) and the cost of maintaining the equipment?
Internal rate of return
Assume discount rate of 8% and 6% respectively for comparison purposes.
Submit your proposal using a presentation tool such as PowerPoint. Your Capital Investment Plan Proposal should include a title page/slide and table of contents (section names and page numbers). In addition, include detailed speaker notes that are grammatically correct. You may also submit a written report to go along with your presentation, but you should still include detailed speaker notes.
Completing the Final Project
The Final Project:
Must be 8 to 10 double-spaced pages/slides in length, and formatted according to APA style as outlined in the Ashford Writing Center.
Must include a title page/slide with the following:
Title of project
Course name and number
Must begin with a succinct thesis statement.
Must address the topic of the project with critical thought.
Must end with a conclusion that reaffirms your thesis.
Must use at least four scholarly sources that are cited according to APA format as outlined in the Ashford Writing Center..
Must include a separate reference page/slidethat is formatted according to APA style as outlined in the Ashford Writing Center.